Google’s new system for indexing and delivering fresh content online, Caffeine, went live on June 8th. Before Caffeine, Google used to update their index every few weeks, now it is pretty close to real time, as shown in my last post about Caffeine.
For websites who continually update their content on a regular basis, this is fabulous news. Because Google is updating their index in real time, they are always going to be looking for the freshest, most relevant content for any given search phrase.
